Meishoku C Vita Bright Up Lotion (150ml)

Refresh and brighten your complexion with Meishoku C Vita Bright Up Moist Lotion, a lightweight Japanese facial toner designed to deliver long-lasting hydration while promoting a more radiant-looking complexion. Formulated with a stable Vitamin C derivative and moisturizing botanical ingredients, this fast-absorbing lotion helps replenish moisture, improve the appearance of dullness, and leave skin feeling soft, smooth, and refreshed without a sticky finish.

Ideal as the first step after cleansing, the refreshing formula prepares the skin to better absorb the rest of your skincare routine while helping maintain a healthy moisture balance. Suitable for daily morning and evening use, it's an excellent choice for anyone looking to boost hydration and achieve brighter, healthier-looking skin. 

Please note: Product packaging may vary from the images shown due to manufacturer updates. The product inside remains the same unless otherwise stated.

What Makes It Special

• Lightweight hydrating facial toner
• Formulated with a Vitamin C derivative to help brighten dull-looking skin
• Helps improve the appearance of uneven skin tone
• Delivers long-lasting hydration
• Refreshes and softens the skin
• Fast-absorbing, non-sticky texture
• Helps prepare skin for serums and moisturizers
• Suitable for daily morning and evening use
• Ideal for all skin types, especially dull or dehydrated skin
• Made in Japan

How to Use

After cleansing, dispense an appropriate amount onto your hands or a cotton pad and gently apply over the face and neck. Pat lightly until fully absorbed. Follow with serum and moisturizer. Use morning and evening as part of your daily skincare routine.

The Story Behind the Brand

For over 130 years, Meishoku has been creating trusted Japanese skincare that blends traditional expertise with modern cosmetic science. Known for developing gentle yet effective formulations, the brand focuses on helping maintain healthy, balanced skin through carefully selected ingredients and innovative skincare technologies. Today, Meishoku continues to offer high-quality products that support everyday skincare routines for a wide range of skin concerns.